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Flippa Review: The Best Place to Sell Your Online Business

flippa review

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Img Source: Statista

The stats don’t lie! Since COVID, more consumers and companies are choosing to conduct their businesses online. The graph above tracks the percentage of e-commerce sales across the years, and we can see an ever-increasing trend of things moving online.

For one thing, this means that there’s a major influx of online businesses kicking around on the web. It also means that anything involving sales is moving across the board to online means; that includes selling online businesses!

Enter Flippa: Filppa recognized a gap in the online commerce market. There was no easy and dedicated platform for selling online businesses. With e-commerce legends like eBay and Amazon streamlining the way we purchase and sell products, why hadn’t the same been done for selling and buying online businesses too? The trends don’t lie: creating a platform that makes it easy to sell your online business on the web seemed like a no-brainer, and it’s been a huge success for Flippa!

What Is Flippa?

Flippa is a dedicated platform that makes it easy for online businesses to sell what they’ve built. For example, you may have built up a significant e-commerce side hustle during lockdown and have no time to dedicate to it anymore. On the other hand, you may be a budding entrepreneur looking to go on to new ventures. Either way, Flippa has made selling your business as easy and convenient as ever.

The possibilities for buying and selling online businesses on Flippa are endless. You can list your website or e-commerce store on the website for a quick, safe, and easy sale. Whether it’s content, AdSense, SaaS, apps, or domains you’re looking for, there is a chance to sell or buy an online business in a few simple clicks.

The great thing about Flippa is its client base. Since every business is turning their heads online, there are enough people on the website looking to sell their business and plenty of potential buyers to go around. So, if you’re looking to buy or sell an online business, you’ll be hard-pressed to find a more straightforward method to do it than through Flippa.

How Easy is it to Sell My Business on Flippa?

Flippa has made listing and selling your business on their platform easy and streamlined. A listing fee only costs $29, but you can pay extra to get an enhanced reach and services, giving you additional support to sell your business.

The most expensive listing fee is the $429 ‘Ultimate’ package, which offers sellers 8x more reach, no fixed duration for listings, free escrow, and a host of other useful features which will make selling your online business a breeze. No matter how much you’re willing to spend for a listing on the platform, there will be a package that will suit your budget and needs.

From matching you up with the right customers to dealing with legal contracts, Flippa will assist you on each step of the process so selling your business is as easy as possible. Out of all the similar online platforms for selling businesses we have seen and talked about, none match Flippa in terms of trustworthiness and ease of use!

How Much Is Your Business Worth?

The step to selling your online business on Flippa is to get a proper valuation of how much your online business is worth. Flippa has made this as easy as possible for you with their free online business valuation tool. They will ask you all the important questions, such as how much money your business brings in, what your expenses are, and how your company makes its money. From this, Flippa will determine your business worth and email you the results.

Once you’ve figured out your valuation, it’s time to get listed! Flippa uses a matching algorithm that is unparalleled by other platforms at matching you with the right buyers with ease. Once you have located a potential buyer, you can enter into negotiations using Flippa’s negotiation hub. Here you can negotiate the terms of purchase with the buyer, as well as review the buyer’s profile to see if they’re the right fit to sell your asset to.

Once you’re ready to finalize a deal regarding your online business, you can use Flippa Legal’s set of templates which will make selling your asset easy. The platform even has an expert legal team on board for any more complex transactions that the templates aren’t suitable for!

Flippa also has an in-built escrow service which will allow you to make and receive payments without getting scammed easily. There truly is no other website that is on your side every step of the way in securing the best deal for your online business with ease.

Is it Easy to Buy an Online Business on Flippa?

The answer is a resounding yes! As well as making it simple and safe to sell businesses on the platform, Flippa has made it super intuitive to buy an online business, even if you’re a first-time buyer.

Flippa has anywhere from 3,500 to 4,500 online businesses for sale at any moment, so they’ve made sure to have a criteria form that you can fill out for what company you are exactly looking for. This will help you filter through all the potential options such as sale price, monthly profit, user base, and more! You can even create an alert based on your criteria so that you will be emailed whenever a new listing that meets your needs is available.

First-time buyers can also refer to Flippa’s “Editor’s Choice” search function, which is intended for specifically curated listings that can help any first-time buyer get started on their online business journey with ease. If there’s anything that Flippa does well, it’s making sure new customers and sellers can navigate and use their platform without running into any trouble. Flippa is a truly intuitive platform for either side of the coin, whether you’re selling your business or in the market to buy one.

Flippa’s Fee

The one catch to Flippa is that they take a 5% success fee when you finalize a sale on an online business. However, this is such a small percentage that you will not find any other platform that does you a better deal! Unless you’re looking to spend strenuous amounts of time or effort sourcing your own buyers for an online business, then Flippa’s success fee is certainly worth the easy and intuitive service they provide.


With up to 4,500 online businesses listed at any given time on the platform, you won’t find any other medium for selling and buying businesses with a more budding and keener user base than at Flippa. Flippa has made it easier than ever to list or purchase an online business and offers support every step of the process to make the transition as smooth as possible.

For the small price of a listing fee starting at $29 and a 5% success fee, you won’t find any other platform which offers a more comprehensive online business sales platform that is worth your time and money. To find out more about listing your business on Flippa or buying your own, head over to their website.


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