Most entrepreneurs and experienced marketers will focus on creating unique social media campaigns, complex SEO strategies, and attractive customer loyalty programs to gain and secure customers. Yet, they may be guilty of overlooking clever and subtle marketing avenues that could transform a company’s image and sales. Don’t allow your competition to dominate your industry. Here …
Among the most successful methods for reaching and engaging audiences is influencer marketing. Due to the growth of social media, influencers have emerged as important voices in their specialized fields, and businesses are keen to benefit from their credibility and reach. To identify the ideal influencers to work with, it’s getting tougher to know where …
Uncertain of where to begin but hoping to collaborate with influencers? Read More »
Growing your e-commerce venture requires a never-ending list of strategies, ideas, and solutions. You’ll need effective workforce development, strategic partnerships, powerful marketing campaigns—and those are all just the tip of the iceberg. There’s no doubt that you’re also thinking about your customers. They’re probably even at the very top of your list. You’re wondering what …
Customer Journey Mapping And How It Can Help Grow Your Business Read More »
Content marketing is a crucial strategy applied in digital marketing across all businesses today. Content marketing for SaaS (software as a service) businesses is equally vital because such a business relies on its website and other digital platforms to market, sell, and offer support for its products. For professional, effective, and results-oriented digital marketing, the …
Many e-commerce brands are overwhelmed by the amount of data produced by their business. With so many competing priorities, the task of data analytics falls by the wayside. Read this post to learn why this is a mistake, as well as how you can avoid this pitfall. The Importance of E-commerce Data Analytics E-commerce has …
The best way to make sure you maximize opportunities for organic traffic and maintain focus on content creation is to combine your content strategy with your SEO strategy. The most effective way to distinguish your brand from the competition and attract customers’ attention and business is through an SEO-driven content strategy. To ensure greater success, …
How to Create a Successful SEO Content Strategy for Marketing Read More »
It’s easy to dismiss the beauty industry and think that it only accounts for a small percentage of the whole e-commerce market. But, in recent years, it has seen exponential growth, and it’s poised to become even bigger than it already is. We’re about to see more beauty brands pop up on social media since …
With so much competition in the e-commerce sector, proper digital marketing practices are essential to drive growth, particularly for making your startup stand out. You may think that standing out is all about getting the right logo and website, and although these are important, there’s so much more involved. Let’s get into it! How Marketing …
Genius Digital Marketing Tactics For E-Commerce Growth Read More »
Marketing is essential to get your products and services in front of your target audience. Unfortunately, marketing costs money, and many small business owners don’t know how much they should budget for their campaigns or how to define a successful marketing strategy. Most businesses should budget 5% of their revenue for marketing. How you split …
How Much Should You Budget Toward Your Business’s Marketing Campaigns? Read More »
The importance of social media in our lives can’t be understated, as it has become a large part of people’s everyday lives. When talking about eCommerce or digital marketing, social media is a significant part of that, but how is that? Integrating social media into your existing eCommerce website is essential in taking your business …
Seven must-know tips for integrating social media with eCommerce Read More »
